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AN OVERBROAD PATENT ON Enhanced marketing responsive to customer path data between attractions - This application from Smart Destinations, Inc seeks to patent the idea of...Enhanced data collection and reporting for improved ticket pricing and marketing. 10 minutes of your time can help narrow US patent applications before they become patents. Follow @askpatents on twitter to help.

QUESTION - Have you seen anything that was published before 6/15/2011 that discusses:

  • Enhanced data collection related to a customer's travel path in order to improve ticket pricing and marketing

If so, please submit evidence of prior art as an answer to this question. We welcome multiple answers from the same individual.

EXTRA CREDIT - Dynamically pricing and validating access to goods, services, attractions, events and other items

TITLE: Method for enhanced marketing responsive to customer path data between attractions

Summary: [Translated from Legalese into English] Receiving an identification of a location of a user and a first attraction selected for access by a user, determining a travel path between the location of the user and the first attraction, identifying a second attraction within a predetermined distance from the travel path, and transmitting an offer of access to the second attraction to a computing device of the user.

Claim 1 requires each and every step below:

A method for enhanced marketing responsive to customer path data between attractions, comprising:

  1. Receiving, by a first device, an identification of a location of a user and a first attraction selected for access by a user;

  2. Determining, by a path analyzer, a travel path between the location of the user and the first attraction;

  3. Identifying, by the path analyzer, a second attraction within a predetermined distance from the travel path; and

  4. Transmitting, by the first device to a computing device of the user, an offer of access to the second attraction.

In English this means:

A method for better customer marketing based on customer path data between attractions

  1. Receive an identification of a user's location and a first attraction selected for access by the user;

  2. Determine a travel path between the location of the user and the first attraction;

  3. Identify a second attraction within a predetermined distance from the travel path; and

  4. Transmit an offer of access to the second attraction to a computing device of the user.

Good prior art would be evidence of a system that did each and every one of these steps prior to 6/15/2011

You're probably aware of ten pieces of art that meet this criteria already... separately, the applicant is claiming Identifying the second attraction based on a net price. The net price being below a net price threshold or an average customer visit time of the second attraction being above a visit time threshold.


"Location-based marketing for attraction access" from the Applicant


What is good prior art? Please see our FAQ.

Want to help? Please vote or comment on submissions below. We welcome you to post your own request for prior art on other questionable US Patent Applications.


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