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In reference to the patent: US8775248

At the bottom of this page there are two Legal Events. What do they mean in this context?

At the time of writing, the legal events are as follows:

Mar 27, 2013 -- Assignment

Owner name: EXPONENTIAL INTERACTIVE, INC., CALIFORNIA

Free format text: ASSIGNMENT OF ASSIGNORS INTEREST;ASSIGNORS:SALDANHA, ALEXANDER;BERMAN, RON;VUMMARAO, KESHORE;SIGNING DATES FROM 20130312 TO 20130313;REEL/FRAME:030099/0179

Mar 12, 2014 -- Assignment

Owner name: ABAKUS, INC., CALIFORNIA

Free format text: ASSIGNMENT OF ASSIGNORS INTEREST;ASSIGNOR:EXPONENTIAL INTERACTIVE INC.;REEL/FRAME:032420/0386

Effective date: 20131213

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The legal events are assignments that transfer of ownership of the patent. In this case the inventors assigned their ownership to Exponential Interactive and later Exponential Interactive assigned its ownership to Abakus. The current owner is Abakus.

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